The paper discusses the information technology adoption in agribusiness based on survey in Sichuan Province, China. The results show that most of the agribusiness has low diffusion and penetration of information technology. Most of them who adopt IT still are at the initiation stage based on Nolan’s growth model. They are not satisfied with the benefit of IT. Lack of specialized staff and generalists ranks the first factor, which influenced the IT application, followed by lack of enthusiasm of employee and shortage of benefits achieved from IT. It also shows that information technology application is positively correlated with enterprise’s growth.
Online ISSN: 1459-0263Year: 2009, Vol. 7, Issue 3&4, pages 522-524. Publisher: WFL.
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